Job ResponsibilityAs a Senior Analyst, you'll build the strategic and tactical foundation for data-driven marketing efforts. You'll work to achieve client goals through brand and acquisition campaigns, site optimization, and/or online testing strategy.
Day-to-day, your role includes:
1. Instituting frameworks across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting.
2. Diving into large data sets, uncovering insights, and providing impactful recommendations to clients.
3. Connecting the dots across channels through data (including display media, site, search, email, and social) to provide a holistic view of marketing efforts.
4. Communicating with clients regularly on scheduled deliverables and ad-hoc requests.
5. Collaborating with internal teams and external partners to drive success for clients' business goals.
Job RequirementsJob Benifits
