Job ResponsibilityLead on the day-to-day management of our digital channels, creating inspirational, informative and engaging content.
Plan, produce and create a programme of digital content to be used across all our digital channels, increasing engagement with our audiences and stakeholders.
Develop creative ideas, suggest new innovative ways of delivering digital content and keep up-to-date with the latest digital marketing trends.
Create awareness and interest within our audiences and stakeholder groups, driving traffic to engage with digital content.
Monitor, analyze and report on the performance of digital channels/activities using tools like Google Analytics, feeding back to stakeholders and using the data to inform future activities.
Prioritize and schedule work effectively, anticipating problems and adjusting the allocation of resources and time accordingly.
Contribute to and work with relevant teams and stakeholders to develop, manage and implement the digital side of integrated marketing campaigns.
Participate in regular departmental and cross departmental progress meetings.
Train and share knowledge with internal teams wherever possible to empower them to manage their own areas with ad-hoc support.
Work with contractors, suppliers and freelancers as authorized to support the role.
Attend events, committee meetings and functions as and when appropriate.
Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, and similar platforms.
Conducting research and interviews to learn more about current trends, developments, and perceptions about the subject matter, and then contextualizing your findings.
Assisting the creative team with the design of promotional materials.
Using social media to engage consumers, respond to questions or complaints, and to promote company initiatives.
Collaborating with internal departments to establish campaign objectives, complete tasks, and identify and solve problems.
Monitoring social media and company website metrics.
Utilizing SEO methods to increase site traffic.
Suggesting new ways to promote company offerings and to reach consumers.
Act as a brand ambassador, ensuring that all projects fit the client's style and voice.
Produce weekly newsletters following established templates and standards.
Combine compelling, first-in-class creative with clear marketing messages and calls-to-action
Job RequirementsJob Benifits